Retail Delivery - New Zealand

  • New Zealand
  • The Reail Delivery market in New Zealand is projected to reach a revenue of NZ US$0.65bn by 2024.
  • This market is expected to experience an annual growth rate (CAGR 2024-2029) of 12.09%, resulting in a projected market volume of NZ US$1.15bn by 2029.
  • By 2029, the number of users in the Reail Delivery market in New Zealand is expected to reach 1.2m users.
  • The user penetration rate, which currently stands at 18.0% in 2024, is projected to increase to 22.2% by 2029.
  • The average revenue per user (ARPU) is expected to amount to NZ US$0.69k.
  • In a global comparison, United States is projected to generate the highest revenue in the Reail Delivery market, with an estimated amount of CN„US$195,400.00m in 2024.
  • On the other hand, United States is expected to have the highest user penetration rate in the Reail Delivery market, with a projected rate of 30.4%.
  • The rise of e-commerce platforms like Trade Me and The Warehouse's online store has transformed retail delivery in New Zealand.
Region comparison

Analyst Opinion

New Zealand, a country known for its stunning landscapes and natural beauty, is also witnessing a significant development in its Retail Delivery market.

Customer preferences:
Customers in New Zealand are increasingly shifting towards online shopping due to the convenience it offers. The ease of ordering products from the comfort of their homes and the availability of a wide range of products online are some of the primary reasons for this shift. Furthermore, customers are becoming more conscious of the environmental impact of their purchases and are opting for eco-friendly packaging and delivery options.

Trends in the market:
The Retail Delivery market in New Zealand is witnessing a surge in demand for same-day and next-day delivery services. The rise of e-commerce giants like Amazon has set a benchmark for delivery speed, and customers in New Zealand are expecting similar services. Retailers are now partnering with logistics companies to provide faster and more efficient delivery services to their customers.Another trend in the market is the use of innovative technologies to enhance the delivery experience. Drones and autonomous vehicles are being tested to deliver packages in remote areas. Moreover, retailers are also using augmented reality and virtual reality technologies to provide customers with a more immersive shopping experience.

Local special circumstances:
New Zealand's geography and population distribution pose unique challenges for the Retail Delivery market. The country's population is spread across two main islands, and many areas are remote and difficult to access. This makes it challenging for retailers to provide timely and cost-effective delivery services to all customers.

Underlying macroeconomic factors:
The Retail Delivery market in New Zealand is being driven by the country's strong economic growth and rising consumer spending. The country's GDP has been growing steadily, and unemployment rates are low. This has led to an increase in disposable income, which is driving consumer spending. Furthermore, the government is investing in infrastructure development, which is improving the logistics and transportation networks in the country. This, in turn, is making it easier for retailers to provide efficient delivery services to their customers.In conclusion, the Retail Delivery market in New Zealand is witnessing significant growth due to the increasing preference for online shopping and the demand for faster and more efficient delivery services. The use of innovative technologies and the challenges posed by the country's geography and population distribution are also driving the market. The country's strong economic growth and rising consumer spending are further contributing to the development of the market.


Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.


In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.


  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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