Fruit - Italy

  • Italy
  • Gross production value in Fruit market is projected to amount to US$0.56bn in 2024. An annual growth rate of 2.58% is expected (CAGR 2024-2028), resulting in gross production value of US$0.62bn in 2028.
  • The import value in Fruit market is projected to amount to US$2.2bn in 2024. An annual growth rate of 1.58% is expected (CAGR 2024–2028).
  • The export value in Fruit market is projected to amount to US$3.4bn in 2024. An annual growth rate of 0.58% is expected (CAGR 2024–2028).

Key regions: United Kingdom, Germany, Italy, United States, Brazil

 
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Analyst Opinion

Italy is known for its rich culinary culture and is a hub for fresh produce. The fruit market in Italy has been growing steadily over the years due to various factors.

Customer preferences:
Italians prefer fresh and locally sourced fruits. They are known to be picky about the quality of the produce they consume. The demand for organic and sustainable fruits has been on the rise due to the increasing health consciousness among consumers.

Trends in the market:
The fruit market in Italy has been growing due to the increasing demand for exotic fruits. The import of fruits like avocados, pineapples, and mangoes has increased significantly over the years. The market for frozen fruits has also been growing due to the convenience it offers. The COVID-19 pandemic has led to an increase in online sales of fruits as people prefer contactless transactions.

Local special circumstances:
Italy is known for its diverse climate and terrain, which makes it ideal for growing a wide range of fruits. The country is one of the largest producers of kiwis, cherries, and apricots. The fruit market is heavily influenced by the seasonal availability of fruits. The country has a rich history of preserving fruits, and this has led to the development of various fruit-based products like jams, jellies, and fruit-based liquors.

Underlying macroeconomic factors:
The Italian fruit market is influenced by various macroeconomic factors like government policies, trade agreements, and exchange rates. The country's membership in the European Union has led to the liberalization of trade, which has made it easier for Italian fruit growers to export their produce to other countries. The country's economy heavily relies on the agriculture sector, and the government has been providing subsidies and incentives to farmers to encourage them to adopt sustainable farming practices. In conclusion, the Italian fruit market has been growing due to the increasing demand for fresh and exotic fruits. The market is heavily influenced by customer preferences, local special circumstances, and underlying macroeconomic factors. The country's diverse climate and terrain make it ideal for growing a wide range of fruits, and the government's support for the agriculture sector has helped in the growth of the fruit market.

Methodology

Data coverage:

The data encompasses B2B. Figures are based on the value of gross production in the agriculture market, which values of production are calculated by multiplying gross production by output prices at the farm gate.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market. As a basis for evaluating markets, we use resources from the Statista platform as well as annual financial reports of the market-leading companies and industry associations, third-party studies and reports, national statistical offices, international institutions, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting agriculture products due to the non-linear growth of this market, especially because of the direct impact of climate change on the market.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Trade
  • Key Players
  • Analyst Opinion
  • Global Comparison
  • Methodology
  • Key Market Indicators
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