Key regions: Australia, South Korea, China, United States, Japan
The Enterprise Resource Planning Software market in Africa has been steadily growing in recent years, driven by a number of factors including increased adoption of technology, rising demand for automation and streamlining of business processes, and a growing need for data-driven decision-making.
Customer preferences: African businesses are increasingly looking for ERP solutions that are flexible, scalable, and can be easily integrated with other systems. They also want solutions that are tailored to their specific needs and can be customized to meet their unique business requirements. In addition, there is a growing demand for cloud-based ERP solutions, as businesses look to reduce their IT infrastructure costs and improve accessibility.
Trends in the market: In South Africa, the ERP market is dominated by multinational vendors such as SAP, Oracle and Microsoft. However, there is a growing trend towards the adoption of cloud-based ERP solutions, with local vendors such as Sage and Syspro also gaining traction. In Nigeria, the ERP market is still in its early stages, but is expected to grow rapidly in the coming years as more businesses look to automate their operations and improve efficiency. In East Africa, there is a growing demand for mobile ERP solutions, as businesses look to leverage the widespread use of mobile devices in the region.
Local special circumstances: One of the key challenges facing the ERP market in Africa is the lack of IT infrastructure and skilled IT professionals in many parts of the continent. This has led to a growing trend towards outsourcing of IT services, with many businesses turning to third-party providers to manage their ERP systems. In addition, the high cost of ERP solutions remains a barrier to adoption for many small and medium-sized businesses in the region.
Underlying macroeconomic factors: The African economy has been growing steadily in recent years, driven by a combination of factors including rising commodity prices, increased foreign investment, and a growing middle class. This has led to a corresponding increase in demand for ERP solutions, as businesses look to capitalize on the opportunities presented by a growing economy. In addition, the increasing focus on regional integration and the establishment of the African Continental Free Trade Area (AfCFTA) is expected to drive further growth in the ERP market as businesses look to expand their operations across the continent.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.
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