E-commerce penetration as share of total retail MENA 2017, by selected country

E-commerce penetration as a percentage of total retail in the Middle East and North Africa (MENA) in 2017, by selected country*

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Release date

February 2019



Survey time period


Special properties

e-commerce excludes food delivery

Supplementary notes

*Penetration is defined by the source as percentage of e-commerce retail sales over total retail sales.
**GCC stands for Gulf Cooperation Council and includes Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and UAE.
***MENA includes all GCC countries and Egypt Algeria, Iraq, Jordan, Lebanon, Libya, Mauritania, Morocco, Syria, Tunisia and Yemen.
This statistic is based on the results of household expenditure surveys. The source does not provide further information on the surveys.

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