Consumers' latest online grocery shopping motivations in Turkey 2022

What were your latest online grocery shopping motivations?

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Release date

August 2022



Survey time period

May 2022

Number of respondents

805 respondents

Age group

15-55 years old

Special properties

Participants from 81 different cities who did online grocery shopping in the last three days

Method of interview

Online panel

Supplementary notes

34% of the survey participants have done online grocery shopping on the day of the survey and 66% of them have done online grocery shopping until 2 days before the survey was conducted. Grocery shopping includes grocery items such as food, beverages, personal care and cleaning. Non-FMCG products such as clothing, home living products, household appliances are excluded.

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