Cross-border retail e-commerce buyer number in China 2017-2022

Published by
Yihan Ma,
Jul 31, 2020
This statistic shows the number of cross-border retail e-commerce buyers in China in 2017 and estimates up to 2022. In 2017, the number of China's cross-border retail e-commerce buyers amounted to approximately 118 million and was expected to reach almost 177 million by 2022.

Number of cross-border retail e-commerce buyers in China in 2017 with a forecast until 2022 (in millions)

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Source

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Release date

November 2018

Region

China

Survey time period

2017

Age group

14 years and older

Supplementary notes

*Estimate.

According to the source, the number of retail e-commerce buyers represents internet users who have made at least one purchase from a foreign country via any digital channel during the calendar year, including desktop/laptop, mobile and tablet purchases. It includes goods bought via Daigou and excludes B2B sales. The data excludes Hong Kong.

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