Number of monthly web visits on Shopee Singapore 2024
In July 2024, Singapore online marketplace shopee.sg received 17.58 million web visits. This was a decrease from the number of web visits in the previous month.
Shopee – the e-commerce arm of Singapore unicorn Sea Limited
Shopee has cemented itself as Singapore’s leading e-commerce marketplace. It saw a more than fivefold increase in the number of orders placed since 2020, while its revenue from e-commerce more than doubled from 2021 to 2023. Shopee is a subsidiary of the Southeast Asian digital unicorn Sea Limited, headquartered in Singapore. It operates country-specific online marketplaces throughout Southeast Asia.
Would Shopee be able to defend its pole position in Singapore's e-commerce landscape?
The e-commerce market in Singapore is dynamic and always changing and adapting to new trends. One interesting and rapidly-growing segment is social commerce, which has made it even more convenient for internet users to shop. One particular player, TikTok, is hoping to gain a larger slice of Singapore's e-commerce pie. However, it still has a way to go to match the gross merchandise volume of the leading e-commerce platforms in Singapore.