
JD.com's revenue share of self-operated business 2017-2022
This statistic shows the share of revenue from self-operated business of JD.com platform in total revenue from 2017 to 2022. JD.com e-commerce platform is primarily a self-operated business. Only recently JD.com opened up to outside vendors. In 2022, JD.com revenue from self-operated model accounted for approximately 82.7 percent of the total revenue, down from around 91.6 percent share in 2017.