In the first half of 2018, Chinese furniture manufacturer Guangzhou Shangpin Home reported its six-month advertising and marketing spending of around 203.5 million yuan. Guangzhou Shangpin Home Collection Co., Ltd. is a publicly traded company specializing in home furniture such as wardrobes, cabinets, beds, sofas, mattresses and other household accessories.
Advertising and marketing spending of publicly listed furniture companies in China in 1st half 2018, by brand (in million yuan)
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Penguin Intelligence. (May 19, 2019). Advertising and marketing spending of publicly listed furniture companies in China in 1st half 2018, by brand (in million yuan) [Graph]. In Statista. Retrieved April 20, 2024, from https://www.statista.com/statistics/1034541/china-publicly-traded-furniture-companies-advertising-marketing-expenditure/
Penguin Intelligence. "Advertising and marketing spending of publicly listed furniture companies in China in 1st half 2018, by brand (in million yuan)." Chart. May 19, 2019. Statista. Accessed April 20, 2024. https://www.statista.com/statistics/1034541/china-publicly-traded-furniture-companies-advertising-marketing-expenditure/
Penguin Intelligence. (2019). Advertising and marketing spending of publicly listed furniture companies in China in 1st half 2018, by brand (in million yuan). Statista. Statista Inc.. Accessed: April 20, 2024. https://www.statista.com/statistics/1034541/china-publicly-traded-furniture-companies-advertising-marketing-expenditure/
Penguin Intelligence. "Advertising and Marketing Spending of Publicly Listed Furniture Companies in China in 1st Half 2018, by Brand (in Million Yuan)." Statista, Statista Inc., 19 May 2019, https://www.statista.com/statistics/1034541/china-publicly-traded-furniture-companies-advertising-marketing-expenditure/
Penguin Intelligence, Advertising and marketing spending of publicly listed furniture companies in China in 1st half 2018, by brand (in million yuan) Statista, https://www.statista.com/statistics/1034541/china-publicly-traded-furniture-companies-advertising-marketing-expenditure/ (last visited April 20, 2024)
Advertising and marketing spending of publicly listed furniture companies in China in 1st half 2018, by brand (in million yuan) [Graph], Penguin Intelligence, May 19, 2019. [Online]. Available: https://www.statista.com/statistics/1034541/china-publicly-traded-furniture-companies-advertising-marketing-expenditure/