World: consumer satisfaction with duty free shopping Q1 2020, by region

Published by
Tugba Sabanoglu,
Feb 3, 2022
As of the first quarter of 2020, duty free and travel retail consumers from the Asia Pacific region rated their duty free shopping satisfaction at 72 percent. Asia Pacific and the Middle East / Africa were the only regions with a customer satisfaction index score above the global average of 68 percent.

Consumer satisfaction with duty free and travel retail experience worldwide as of the 1st quarter 2020, by region

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Release date

April 2020

Region

Worldwide

Survey time period

Q1 2020

Number of respondents

4,005*

Supplementary notes

The customer satisfaction index is computed by aggregating the satisfaction scores on all aspects of the duty free visit, and weighting these in function of their impact on the overall satisfaction.

*40 percent of respondents were from the AsPac region.
30 percent of respondents were from Europe.
20 percent of respondents were from the Americas.
10 percent of respondents were from the MEA region.

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