Nike, which name is derived from the Greek goddess of victory, is the largest apparel company in the world and is headquartered in Beaverton, Oregon. It was founded on January 25, 1964 by Bill Bowerman and Phil Knight. Nike's revenue amounted to approximately 32.38 billion U.S. dollars in fiscal year 2016. Nike employed close to 71,000 people in that year as well.
The U.S. apparel market is always changing, attempting to adapt to customer trends and new technology that will allow the consumers shopping experience to be more enjoyable and ergonomic.
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