Value of jersey kit sponsorships in the Serie A league in Italy 2019-2020, by club

In the season 2019/2020, Juventus FC was by far the Serie A football club with the most valuable jersey kit sponsorship. The twelve-year deal, signed by Juventus and Adidas in 2015, is worth 51 million euros. AC Milan ranked second in the list, as its deal with Puma amounted to 15 million euros. Moreover, FC Internazionale followed in the rankling with a ten-million-euros deal with Nike.

Value of jersey kit sponsorships in the Serie A football league in Italy in the season 2019/2020, by club

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Release date

May 2020



Survey time period

season 2019/2020

Supplementary notes

Serie A is the highest league in Italian professional male football.

Data for US Lecce were not available, as the club has its own brand (M908).

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Statistics on "Soccer in Italy"

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