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Leading websites and portals among Gen Z in Russia 2020, by reach

VK was the most popular website among Gen Z representatives in Russia, with a weekly reach of 83 percent among 16-to-24-year-olds from the second to the third quarter of 2020. Furthermore, two thirds of Russian Gen Z accessed Instagram at least once a week.

Share of weekly audience among Generation Z in Russia from 2nd to 3rd quarter 2020, by website or portal

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Release date

December 2020



Survey time period

Q2 to Q3 2020

Age group

16-24 years

Special properties

Internet users in cities with over 100,000 inhabitants

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Statistics on "Internet usage in Russia"

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