![R. Hirschmann](https://cdn.statcdn.com/static/../CMS/contactperson/ERI1956_1592297316.png)
Frequency of haircare products purchase Singapore 2022
A survey on beauty consumer behavior in Singapore in 2022 found that around 44 percent of Singaporean respondents purchased haircare products every three months. A small percentage of them, 1.3 percent to be exact, buy hair care products weekly.