In the 2023 fiscal year, approximately 38 percent of all Peloton bike users in the United States had a household income between 50 thousand and 100 thousand U.S. dollars. Peloton is a fitness equipment and online subscription company based in New York. The popularity of the company boomed during the coronavirus (COVID-19) pandemic as the closure of many gyms forced fitness fans to keep active in the comfort of their own homes.
Share of Peloton bike users in the United States in 2023, by household income
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Backlinko. (August 23, 2023). Share of Peloton bike users in the United States in 2023, by household income [Graph]. In Statista. Retrieved December 13, 2024, from https://www.statista.com/statistics/1269004/peloton-bike-users-income/
Backlinko. "Share of Peloton bike users in the United States in 2023, by household income." Chart. August 23, 2023. Statista. Accessed December 13, 2024. https://www.statista.com/statistics/1269004/peloton-bike-users-income/
Backlinko. (2023). Share of Peloton bike users in the United States in 2023, by household income. Statista. Statista Inc.. Accessed: December 13, 2024. https://www.statista.com/statistics/1269004/peloton-bike-users-income/
Backlinko. "Share of Peloton Bike Users in The United States in 2023, by Household Income." Statista, Statista Inc., 23 Aug 2023, https://www.statista.com/statistics/1269004/peloton-bike-users-income/
Backlinko, Share of Peloton bike users in the United States in 2023, by household income Statista, https://www.statista.com/statistics/1269004/peloton-bike-users-income/ (last visited December 13, 2024)
Share of Peloton bike users in the United States in 2023, by household income [Graph], Backlinko, August 23, 2023. [Online]. Available: https://www.statista.com/statistics/1269004/peloton-bike-users-income/
