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Average pet spending in the U.S. 2021, by generation

Average annual expenditure on pets in the United States in 2021, by generation

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Release date

September 2021


United States

Survey time period

August 9 to 23, 2021

Number of respondents

1,425 respondents

Age group

18-75 years

Method of interview

Online survey

Supplementary notes

The generations were defined as the following ages in 2021:
Generation Z: 18 to 24
Millennial: 25 to 40
Generation X: 41 to 55
Baby Boomer: 56 to 75

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