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Main reasons for buying Peloton products in the US as of April 2022

Published by
D. Tighe,
Jan 11, 2023
As of April 2022, the main reason why people owned or were considering owning a Peloton product was because they believed the brand provided the best exercise equipment. Specifically, 34 percent of survey participants from the United States stated this to be their primary motivation for owning a Peloton product. Meanwhile, nine percent of respondents cited Peloton's fitness instructors as the primary reason for using the Peloton brand.

Main reasons for buying Peloton products among consumers in the United States as of April 2022

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Release date

April 2022

Region

United States

Survey time period

March 29 to April 5, 2022

Number of respondents

1,173 respondents

Age group

18 years and older

Special properties

respondents who own or are considering getting Peloton products

Method of interview

Online survey

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Statistics on " Peloton "

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Industry overview

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Subscribers

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Workouts

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Public opinion

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Topics

PelotonHealth & Fitness ClubsCyclingFitness industry in EuropeFitness industry in the United Kingdom (UK)
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