Main digital commerce channels B2C companies invested in in Brazil 2022

Published by
Stephanie Chevalier,
Jul 11, 2023
In Brazil, 87 percent of business-to-consumer (B2C) organizations invest in a website for commercial purposes, more than for any of the other selected digital channels. Social media was the second-most invested in channel amongst these businesses (73 percent), with investment in a mobile app being third (53 percent).

Share of business-to-consumer (B2C) organizations investing in digital commerce channels in Brazil in 2022, by channel

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Release date

July 2022

Region

Brazil

Survey time period

2022

Number of respondents

4,000 commerce leaders

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Statistics on " E-commerce in Brazil "

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Overview

6

Categories

7

Digital channel growth

4

Retailers & marketplaces

8

Consumption

5

Online shopping holidays

5

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