CEE: NFT interest 2022

In 2022, the highest interest in a non-functional token (NFT) among Central and Eastern European countries was in Estonia and Slovenia. According to the source, the most searched NFT project was Axie Infinity. On the other hand, Poland was the most anti-NFT country, with 227 out of every 1,000 NFT-themed tweets having a negative sentiment.

Non-fungible token (NFT) interest in selected Central and Eastern European countries 2022, by monthly search volume per 1 million population

Characteristic	Monthly search volume per 1 million population
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Release date

June 2022

More information

Region

CEE

Survey time period

March 2022

Supplementary notes

The source used the Ahrefs tool. They searched for “NFT” in every country and then tallied the country search volume across all terms on the first page of the section “terms match.” After that, they calculated the number of monthly searches per 1,000,000 population.
At the same time, using Twitter API and the Snscrape tool, they gathered the tweets matching the queries “NFT” and “NFTs.” They ran sentiment analysis using the Hugging Face package and the model developed by Cardiff University. They labeled the tweets as “negative” if the probability of “negative” is higher than 0.5. To keep only firm results, they dropped the countries with fewer than 50 tweets. Finally, they calculated the hate rate as a proportion of negative tweets.

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