Ad spending of Trip.com 2013-2023

Advertising and promotion expenses of Trip.com Group Ltd. from 2013 to 2023

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Release date

April 2024

Region

China

Survey time period

2013 to 2023

Supplementary notes

Ctrip officially changed its name from “Ctrip.com International, Ltd.” to “Trip.com Group Ltd.” in October 2019.

One yuan equals approximately 0.14 U.S. dollars and 0.13 euros (as of May 2024).

Figures for earlier years have been taken from previous publications.

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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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