Preferred ways to engage with a loyalty program in the UK 2021

Published by Statista Research Department, Jul 18, 2023
During a survey carried out in the United Kingdom in December 2021, it was found that 64 percent of responding consumers preferred to engage with a brand's loyalty program via mobile, while shopping online. The second most preferred option was engaging via mobile, while shopping in store.

Preferred ways to engage with a brand's loyalty program according to consumers in the United Kingdom (UK) as of December 2021

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Source

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Release date

November 2022

Region

United Kingdom

Survey time period

December 2021

Number of respondents

3,800*

Age group

16 years and older

Supplementary notes

* The source surveys 3,800 consumers from five countries: Australia, France, Germany, the United Kingdom, and the United States. A separate number for the UK was not provided.
The source does not provide information about the type of survey used.

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Loyalty programs in the United Kingdom (UK)Advertising in the UKDigital marketing in the UKDigital advertising in the UKLoyalty programs in the U.S.
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