In 2022, global B2B professionals from the pharmaceutical field provided insight into digital channel revenue growth from 2020 to 2024. In 2020, they estimated that around one-fifth of revenue came from online orders. By 2024, the share of e-commerce revenue is forecast to increase to more than 50 percent.
Share of business-to-business (B2B) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024
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Share of revenue
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Surveying 4,102 responses from professionals in the field that hold a higher leadership role across North America, Latin America, Asia Pacific, Japan, and Europe.
Date of release is the date of access.
*Forecasts in this report are forward-looking projections based on current and prior values and do not guarantee future performance or results.
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Salesforce Research. (September 1, 2023). Share of business-to-business (B2B) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1411124/share-of-revenue-b2b-pharmacies-online-worldwide/
Salesforce Research. "Share of business-to-business (B2B) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024." Chart. September 1, 2023. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1411124/share-of-revenue-b2b-pharmacies-online-worldwide/
Salesforce Research. (2023). Share of business-to-business (B2B) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1411124/share-of-revenue-b2b-pharmacies-online-worldwide/
Salesforce Research. "Share of Business-to-business (B2b) Pharmacies' Revenue Coming from Digital Channels Worldwide in Selected Years from 2020 to 2024." Statista, Statista Inc., 1 Sep 2023, https://www.statista.com/statistics/1411124/share-of-revenue-b2b-pharmacies-online-worldwide/
Salesforce Research, Share of business-to-business (B2B) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024 Statista, https://www.statista.com/statistics/1411124/share-of-revenue-b2b-pharmacies-online-worldwide/ (last visited September 01, 2024)
Share of business-to-business (B2B) pharmacies' revenue coming from digital channels worldwide in selected years from 2020 to 2024 [Graph], Salesforce Research, September 1, 2023. [Online]. Available: https://www.statista.com/statistics/1411124/share-of-revenue-b2b-pharmacies-online-worldwide/