Travelers who prefer city destinations worldwide 2023, by generation

Published by Statista Research Department, Nov 23, 2023
A July 2023 survey broke down the preference of global travelers to visit city destinations by generation. Overall, Baby Boomers reported the highest preference for such destinations, with 62 percent of the sample preferring to visit cities. By contrast, Gen X travelers recorded the lowest figure, at 39 percent.

Share of travelers who prefer city destinations worldwide as of July 2023, by generation

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Sources

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Release date

October 2023

Region

Worldwide

Survey time period

July 2023

Number of respondents

approx 10,000

Age group

18-74 years

Method of interview

Online survey

Supplementary notes

The survey was conducted in the following countries: China, Germany, India, Japan, Mexico, Singapore, United Arab Emirates, Great Britain, United States.

The source defined the generations as follows: Gen Z = 16 to 26 years; Millennials = 27 to 42 years; Gen X = 43 to 56 years; Baby Boomers = 57 to 74 years.

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