Top brands Paris Fashion Week 2024, by MIV
In 2024, the brand with highest media impact value (MIV) at Paris Fashion Week was Louis Vuitton, with 36.3 million U.S. dollars worth of MIV. Second came Dior with 32.7 million U.S. dollars and Saint Laurent rounded the top three with 28.7 million U.S. dollars worth of MIV.