Marketing approaches used by travel agents to attract new clients in the U.S. 2017

Leading marketing approaches used by travel agents to attract new clients in the United States as of August 2017

Marketing approaches used by travel agents to attract new clients in the U.S. 2017 This statistic shows the leading marketing approaches used by travel agents to attract new clients in the United States as of August 2017. During the survey, 24 percent of respondents said they used newsletters to attract new clients.
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Leading marketing approaches used by travel agents to attract new clients in the United States as of August 2017

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Percentage of respondents
Email74%
Social media68%
Agent's website56%
Newsletter24%
Charity/community events23%
Travel nights/coffees23%
Flyers21%
Internet ads21%
Mobile17%
Newspaper ads10%
Telemarketing8%
Radio ads4%
Percentage of respondents
Email74%
Social media68%
Agent's website56%
Newsletter24%
Charity/community events23%
Travel nights/coffees23%
Flyers21%
Internet ads21%
Mobile17%
Newspaper ads10%
Telemarketing8%
Radio ads4%
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Description

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This statistic shows the leading marketing approaches used by travel agents to attract new clients in the United States as of August 2017. During the survey, 24 percent of respondents said they used newsletters to attract new clients.
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Release date
October 2017
Region
United States
Survey time period
July to August 2017
Number of respondents
995 respondents
Special properties
Travel agents
Method of interview
Questionnaire
Supplementary notes
Multiple answers were possible.
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