Share of B2B marketers planning changes to their content marketing budgets in North America between 2018 and 2019

Change of B2B content marketing budgets in North America 2019 The graph shows plans regarding content marketing budgets in North American companies as of July 2018. During the survey, 50 percent of all respondents stated that they were planning to increase their B2B content marketing spending in the following 12 months.
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Share of respondents
Increase50%
Remain the same36%
Decrease4%
Unsure10%
Share of respondents
Increase50%
Remain the same36%
Decrease4%
Unsure10%
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Description Source More information
The graph shows plans regarding content marketing budgets in North American companies as of July 2018. During the survey, 50 percent of all respondents stated that they were planning to increase their B2B content marketing spending in the following 12 months.
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Release date
October 2018
Region
North America
Survey time period
June to July, 2018
Number of respondents
771 respondents
Special properties
among B2B marketers / over the next 12 months
Method of interview
Email survey

More information

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