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Time to begin back-to-college shopping among U.S. consumers 2018
Time to begin back-to-college shopping among U.S. consumers 2018
When does your household plan to begin its back-to-college shopping
This statistic shows the results of an online survey conducted in the United States from May 31 to June 13, 2018, in which 1,025 parents with college-going children were asked when their household had planned to begin its back-to-college shopping. During the survey, 17 percent of the respondents said that they expected to begin shopping earlier than July.
When does your household plan to begin its back-to-college shopping
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| Share of respondents | |
|---|---|
| Earlier than July | 17% |
| Early in July | 22% |
| Later in July | 29% |
| Early in August | 25% |
| Later in August | 5% |
| September | 2% |
| Share of respondents | |
|---|---|
| Earlier than July | 17% |
| Early in July | 22% |
| Later in July | 29% |
| Early in August | 25% |
| Later in August | 5% |
| September | 2% |
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Description
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More information
This statistic shows the results of an online survey conducted in the United States from May 31 to June 13, 2018, in which 1,025 parents with college-going children were asked when their household had planned to begin its back-to-college shopping. During the survey, 17 percent of the respondents said that they expected to begin shopping earlier than July.
Show more- Show sources information
- Show publisher information
- Release date
- June 2018
- Region
- United States
- Survey time period
- May 31 to June 13, 2018
- Number of respondents
- 1,025 respondents
- Special properties
- Parents with college-going children
- Method of interview
- Online survey
- Supplementary notes
- * The study polled a sample of 1,025 parents with college-going children and has a margin of error for the entire sample of plus or minus three percentage points.
Source
- Show sources information
- Show publisher information
- Release date
- June 2018
More information
- Region
- United States
- Survey time period
- May 31 to June 13, 2018
- Number of respondents
- 1,025 respondents
- Special properties
- Parents with college-going children
- Method of interview
- Online survey
- Supplementary notes
- * The study polled a sample of 1,025 parents with college-going children and has a margin of error for the entire sample of plus or minus three percentage points.
Other statistics on the topic
Back-to-college
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Statistics on "Back-to-college market"
- Spending overview
The most important statistics
- Total expected consumer spending in the United States in 2017, by seasonal event (in billion U.S. dollars)U.S. expected consumer spending by seasonal event 2017
- Total back-to-college expenditure in the United States from 2009 to 2018 (in billion U.S. dollars)Back-to-college spending in the U.S. 2009-2018
- Average back-to-college expenditure of parents in the United States in 2018, by category (in U.S. dollars)U.S. average back-to-college expenditure of parents 2018, by category
- Average back-to-college expenditure of students in the United States in 2017, by category (in U.S. dollars)U.S. average back-to-college expenditure of students 2017, by category
- Average back-to-college expenditure of parents in the United States in 2018, by region (in U.S. dollars)U.S. average back-to-college expenditure of parents 2018, by region
- Average back-to-college expenditure of students in the United States in 2017, by region (in U.S. dollars)U.S. average back-to-college expenditure of students 2017, by region
- Average back-to-college expenditure of students in the United States in 2017, by class year (in U.S. dollars)U.S. average back-to-college expenditure of students 2017, by class year
- Average expediture by category
The most important statistics
- Amount U.S. consumers planned to spend on back-to-college electronics from 2007 to 2018 (in U.S. dollars)Back-to-college electronics: amount U.S. consumers planned to spend 2007-2018
- Amount U.S. consumers planned to spend on back-to-college clothing and accessories from 2007 to 2018 (in U.S. dollars)*Back-to-college clothing: amount U.S. consumers planned to spend 2007-2018
- Amount U.S. consumers planned to spend on back-to-college dorm or apartment furnishings from 2007 to 2018 (in U.S. dollars)Back-to-college furnishings: amount U.S. consumers planned to spend 2007-2018
- Amount U.S. consumers planned to spend on back-to-college shoes from 2007 to 2018 (in U.S. dollars)Back-to-college shoes: amount U.S. consumers planned to spend 2007-2018
- Amount U.S. consumers planned to spend on back-to-college school supplies from 2007 to 2018 (in U.S. dollars)*Back-to-college school supplies: amount U.S. consumers planned to spend 2007-2018
- Amount U.S. consumers planned to spend on back-to-college collegiate branded gear or supplies from 2008 to 2018 (in U.S. dollars)Back-to-college branded gear: amount U.S. consumers planned to spend 2008-2018
- Back-to-college spending on gift cards in the United States from 2017 to 2018 (in U.S. dollars)Amount U.S. consumers planned to spend on back-to-college gift cards 2017-2018
- Amount U.S. college shoppers planned to spend on personal care items in 2017 and 2018 (in U.S. dollars)Amount U.S. college shoppers planned to spend on personal care items 2017-2018
- Total expenditure by category
The most important statistics
- Total planned U.S. consumer expenditure on back-to-college electronics or computer-related equipment from 2007 to 2017 (in billion U.S. dollars)U.S. consumer planned expenditure on back-to-college electronics 2007-2017
- Total expenditure on back-to-college clothing and accessories by U.S. consumers from 2007 to 2017 (in billion U.S. dollars)Back-to-college clothing: total expenditure by U.S. consumers 2007-2017
- Total planned U.S. consumer expenditure on back-to-college food items from 2009 to 2017 (in billion U.S. dollars)U.S. planned expenditure on back-to-college food items 2009-2017
- Total planned U.S. consumer expenditure on back-to-college dorm or apartment furnishings from 2007 to 2017 (in billion U.S. dollars)U.S. planned expenditure on back-to-college dorm or apartment furnishings 2007-2017
- Total planned expenditure on shoes by U.S. consumers for back-to-college from 2007 to 2017 (in billion U.S. dollars)Total planned expenditure on shoes by U.S. consumers for back-to-college 2007-2017
- Total planned U.S. consumer expenditure on back-to-college personal care items from 2009 to 2017 (in billion U.S. dollars)U.S. planned expenditure on back-to-college personal care items 2009-2017
- Total planned U.S. consumer expenditure on back-to-college school supplies from 2007 to 2017 (in billion U.S. dollars)U.S. consumer planned expenditure on back-to-college school supplies 2007-2017
- Total planned U.S. consumer expenditure on back-to-college collegiate branded gear or supplies from 2008 to 2017 (in billion U.S. dollars)U.S. planned expenditure on back-to-college collegiate branded gear 2008-2017
- Consumer behavior
The most important statistics
- As a parent, what is the total amount you expect to spend on back-to-college items this season?Expected total back-to-college spending of U.S. parents 2013-2018
- How much are you willing to spend on back-to-college supplies compared to last year?Back-to-college shopping spending plans of U.S. consumers 2017
- Most popular shopping destinations for back-to-college consumers in the United States in 2018Back-to-college shopping in the U.S.: anticipated shopping location 2018
- As a parent, in what type(s) of retail environment(s) do you plan to do your back-to-college shopping?*U.S. expected retail environments for back-to-college shopping for parents 2018
- As a student, in what type(s) of retail environment(s) do you plan to do your back-to-college shopping?*U.S. expected retail environments for back-to-college shopping for students 2017
- Which payment method do you plan to use most often when purchasing for back-to-college?Back-to-college shopping in the U.S.: most common payment method 2017
- When does your household plan to begin its back-to-college shoppingTime to begin back-to-college shopping among U.S. consumers 2018
- Back-to-class shopping level of completion in the United States as of August 2018, by school typeAmount of back-to-class shopping completed by U.S. consumers as of August 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Back-to-college shopping budget of U.S. consumers 2013
- Back-to-college shopping budget of U.S. children 2013
- Average back-to-college expenditure per household in the U.S. 2009-2018
- King's College London: cash flows from investment activities in the UK 2014-2018
- King's College London: provisions in the UK 2015-2018
- Share of parents saving for college in the U.S. 2016, by generation
- Share of U.S. high school completers who enrolled immediately in college 1980-2016
- U.S. Presidents: essential that they hold a college degree or not 2015
- Frequency of use of cosmetic products by college students in the U.S. 2011
- Attendance at Division I FBS college football games 2003-2017
- Attendance at Big East Conference college football games 2003-2012
- U.S. fraternity ranking 2012, showing funds donated to charity
- Average spending per student at U.S. public community colleges 2003-2013
- Share of Americans who watch College sports events on broadcast TV 2018, by age
- King's College London: adjustment for investing or financing activities UK 2014-2018
- King's College London: restricted reserves in the UK 2015-2018
- U.S. high school graduates enrolling in college, by income 1980 and 2009
- Vietnam: pre-purchase offline research sources 2015
- Change of paperless discount use among U.S. consumers 2015
Studies
- Back-to-college market
- Millennials in the U.S.: Consumer goods and shopping behavior
- Millennials in the U.S.: Grocery shopping behavior
- Food shopping behavior in the United Kingdom (UK)
- Food shopping behavior in the U.S.
- Hispanics in the U.S.: Shopping behavior
- Baby Boomers in the U.S.: Grocery shopping behavior
- Generation X (Gen X) in the U.S.: Grocery shopping behavior
- U.S. online grocery shopping consumer behavior
- Online shopping events in Latin America
- Online shopping in the United Kingdom (UK)
- UK consumers: Online grocery shopping
- Holiday season shopping in Canada
- Christmas shopping in the United Kingdom (UK)
- Food shopping behavior in Canada
Statistics on "Back-to-college market"
- Total expected consumer spending in the United States in 2017, by seasonal event (in billion U.S. dollars)
- Total back-to-college expenditure in the United States from 2009 to 2018 (in billion U.S. dollars)
- Average back-to-college expenditure of parents in the United States in 2018, by category (in U.S. dollars)
- Average back-to-college expenditure of students in the United States in 2017, by category (in U.S. dollars)
- Average back-to-college expenditure of parents in the United States in 2018, by region (in U.S. dollars)
- Average back-to-college expenditure of students in the United States in 2017, by region (in U.S. dollars)
- Average back-to-college expenditure of students in the United States in 2017, by class year (in U.S. dollars)
- Amount U.S. consumers planned to spend on back-to-college electronics from 2007 to 2018 (in U.S. dollars)
- Amount U.S. consumers planned to spend on back-to-college clothing and accessories from 2007 to 2018 (in U.S. dollars)*
- Amount U.S. consumers planned to spend on back-to-college dorm or apartment furnishings from 2007 to 2018 (in U.S. dollars)
- Amount U.S. consumers planned to spend on back-to-college shoes from 2007 to 2018 (in U.S. dollars)
- Amount U.S. consumers planned to spend on back-to-college school supplies from 2007 to 2018 (in U.S. dollars)*
- Amount U.S. consumers planned to spend on back-to-college collegiate branded gear or supplies from 2008 to 2018 (in U.S. dollars)
- Back-to-college spending on gift cards in the United States from 2017 to 2018 (in U.S. dollars)
- Amount U.S. college shoppers planned to spend on personal care items in 2017 and 2018 (in U.S. dollars)
- Total planned U.S. consumer expenditure on back-to-college electronics or computer-related equipment from 2007 to 2017 (in billion U.S. dollars)
- Total expenditure on back-to-college clothing and accessories by U.S. consumers from 2007 to 2017 (in billion U.S. dollars)
- Total planned U.S. consumer expenditure on back-to-college food items from 2009 to 2017 (in billion U.S. dollars)
- Total planned U.S. consumer expenditure on back-to-college dorm or apartment furnishings from 2007 to 2017 (in billion U.S. dollars)
- Total planned expenditure on shoes by U.S. consumers for back-to-college from 2007 to 2017 (in billion U.S. dollars)
- Total planned U.S. consumer expenditure on back-to-college personal care items from 2009 to 2017 (in billion U.S. dollars)
- Total planned U.S. consumer expenditure on back-to-college school supplies from 2007 to 2017 (in billion U.S. dollars)
- Total planned U.S. consumer expenditure on back-to-college collegiate branded gear or supplies from 2008 to 2017 (in billion U.S. dollars)
- As a parent, what is the total amount you expect to spend on back-to-college items this season?
- How much are you willing to spend on back-to-college supplies compared to last year?
- Most popular shopping destinations for back-to-college consumers in the United States in 2018
- As a parent, in what type(s) of retail environment(s) do you plan to do your back-to-college shopping?*
- As a student, in what type(s) of retail environment(s) do you plan to do your back-to-college shopping?*
- Which payment method do you plan to use most often when purchasing for back-to-college?
- When does your household plan to begin its back-to-college shopping
- Back-to-class shopping level of completion in the United States as of August 2018, by school type
- How much are you willing to spend on back-to-college supplies?
- As a child, how much are you willing to spend on back-to-college supplies?*
- Average back-to-college spending per household in the United States from 2009 to 2018 (in U.S. dollars)
- Cash flows from investment activities of King's College London in the United Kingdom (UK) from 2015/16 to 2017/18 (in 1,000 GBP), by source
- Provisions of King's College London in the United Kingdom (UK) from 2015 to 2018 (in thousand GBP)
- Share of parents saving for college in the United States in 2016, by generation (in U.S. dollars)
- Percentage of high school completers who were enrolled in college immediately after graduation in the U.S. from 1980 to 2016
- United States: Do you think it is important for the President to have a college degree or not?
- How often do you use various cosmetic products?
- Total attendance at Division I FBS college football games from 2003 to 2017 (in millions)*
- Total attendance at Big East Conference college football games from 2003 to 2012 (in millions)
- Ranking of the top college fraternaties in the United States 2012, showing funds donated to charity (in U.S. dollars)
- Average education and related spending per FTE* student in a U.S. public community college from 2003 to 2013, by net tuition and subsidies (in 2013 U.S. dollars)
- Share of Americans who watched a College sports event on broadcast TV in the last 12 months in 2018, by age
- Adjustment for investing or financing activities of King's College London in the United Kingdom (UK) from 2014 to 2018 (in 1,000 GBP)
- Restricted reserves of King's College London in the United Kingdom (UK) from 2015 to 2018 (in 1,000 GBP)
- Percentage of U.S. high school graduates enrolling in college immediately after graduation 1980 and 2009, by income
- Which of these offline sources informed your recent purchase?
- How did your use of paperless discounts change compared to the previous year?*
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