UK mobile phone gaming reach 2009-2022

Mobile phone gaming penetration in the United Kingdom (UK) from 2009 to 2022

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Release date

January 2023

Region

United Kingdom

Survey time period

2009 to November 2022

Number of respondents

3,651 respondents

Age group

16 years and older

Method of interview

Online panel

Supplementary notes

* n (2007) = 2,905; n (2009) = 1,824; n (2010) = 2,117; n (2011) = 1,823; n (2012) = 1,805; n (2013) = 1,642; n (2014) = 1,890; n (2015) = 1,841; n (2016) = 1,846; n (2017) = 1,875; n (2018) = 1,882; n (2019) = 1,479; n (2020/21) = 3,105; n (2022) = 3,651.

2022 wave: interviews were conducted between September 23 and November 9, 2022
2021 wave: interviews were conducted between October 16 and December 13, 2021
2020/21 wave: interviews were conducted between October 6, 2020 and January 23, 2021.

2021 methodology: interviewing conducted using a mix of post-to-online and online panels. Paper questionnaires could also be requested by postal respondents and were returned by post. Any break column with a base size lower than 100 has been removed as margins of error become too great. Data is tested at the 99% confidence level.

Original survey question: Do you ever play games at home or elsewhere in any of these ways? (MULTI CODE) On a mobile phone or smartphone

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