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U.S. scheduled air transportation ad spend 2010-2019
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U.S. scheduled air transportation ad spend 2010-2019
Advertising spending in the scheduled air transportation industry in the United States from 2010 to 2019 (in million U.S. dollars)
This statistic presents information on the advertising spending in the scheduled air transportation industry in the United States from 2010 to 2019. According to the source, in 2017, advertising expenditures for this industry reached 2.98 billion U.S. dollars.
Advertising spending in the scheduled air transportation industry in the United States from 2010 to 2019 (in million U.S. dollars)
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Description
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More information
This statistic presents information on the advertising spending in the scheduled air transportation industry in the United States from 2010 to 2019. According to the source, in 2017, advertising expenditures for this industry reached 2.98 billion U.S. dollars.
Show more- Show sources information
- Show publisher information
- Release date
- October 2018
- Region
- United States
- Survey time period
- 2010 to 2017
- Special properties
- Industry SIC code: 4512
- Supplementary notes
-
* Forecast. Figures prior to 2017 come from earlier reporting, and the 2015 figure was a forecast at the time of publishing.
The source calculated the figures based on data from government filings and published financial records. Single industry values are based on data from participating companies. Each year the number of participating companies varies.
The historical data values for all companies within each specific industry are pooled in a cross-sectional time series analysis and a non-linear multivariate model is derived for the entire industry.
In calculating advertising-to-sales ratios, sales is defined as "top-line" of the company's income statement. In industry data, the ad-to-sales ratio is a weighted average ratio for the industry, based on the sales of each company.
A "0" value means that the expenditures reported amounted to less than 1,000 U.S. dollars per year. Missing values were not provided by the source due to lack of reporting from participating companies in the given industry.
Figures have been rounded.
Source
- Show sources information
- Show publisher information
- Release date
- October 2018
More information
- Region
- United States
- Survey time period
- 2010 to 2017
- Special properties
- Industry SIC code: 4512
- Supplementary notes
-
* Forecast. Figures prior to 2017 come from earlier reporting, and the 2015 figure was a forecast at the time of publishing.
The source calculated the figures based on data from government filings and published financial records. Single industry values are based on data from participating companies. Each year the number of participating companies varies.
The historical data values for all companies within each specific industry are pooled in a cross-sectional time series analysis and a non-linear multivariate model is derived for the entire industry.
In calculating advertising-to-sales ratios, sales is defined as "top-line" of the company's income statement. In industry data, the ad-to-sales ratio is a weighted average ratio for the industry, based on the sales of each company.
A "0" value means that the expenditures reported amounted to less than 1,000 U.S. dollars per year. Missing values were not provided by the source due to lack of reporting from participating companies in the given industry.
Figures have been rounded.
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