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Tourism industry in Thailand - statistics & facts

Thailand is one of the world’s leading travel destinations. The country is well-known for its variety of cultural uniqueness: from exotic food to beautiful landscapes and rich cultural heritage. Thailand started to organize its tourism in the late 1950s. During that time, the country had approximately 40 thousand international guests per year. The number of international arrivals per year had since grown continuously to reach millions, and so has the monetary gains from the sector. The tourism receipts from foreign visitors in Thailand had shown gradual increase since 2015 up until 2019. Tourism has also brought opportunities in employment and major business expansions for Thai companies in the tourism sector. There has been over four million people who worked in the tourism industry in the country since 2017.

Domestic tourism

The capital city of Thailand, Bangkok, is the main destination for a lot of travelers. From January to June 2021, Bangkok generated the highest revenue from tourists amid the coronavirus (COVID-19) pandemic, amounting to a little over 41 billion Thai baht. Bangkok is known for its colorful nightlife, shopping districts and cultural heritage attractions. Apart from Bangkok, other provinces such as Chiang Mai, Phuket and Pattaya are also extremely popular tourist destinations. Travelers also gravitate toward the nature destinations, especially to areas with national parks. Although it has much to offer, Thailand is still ranked quite low in terms of safety and environmental friendliness. However, there has been an increase in government expenditure for environmental protection in recent years with efforts made to clean up popular beaches and islands.

The impact of the Covid-19 pandemic

The Tourism Authority of Thailand had imposed several measures to mitigate the spread of Covid-19, such as border restrictions and quarantine policies. This had an immediate effect on the tourism industry. The Thai tourism industry was drastically affected by such measures as it relies on tourist arrivals and spending. Unsurprisingly, the number of international tourists in Thailand had significantly dropped, amounting only around 20 thousand tourists as of the first quarter of 2021. This has then proceeded to affect many small-scale business owners which rely on customers from foreign visitors, especially Chinese visitors. Compared to other countries in the Asia Pacific, Thailand was one of the top five countries which has lost tourist arrivals in 2020. Additionally, Thailand was also among the leading countries to be economically affected by the pandemic in the Asia Pacific, with China being affected the most.

Interesting statistics

In the following 5 chapters, you will quickly find the 25 most important statistics relating to "Tourism industry in Thailand".


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