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Usage length of most popular apps among preschoolers in the UK 2015, by type

Usage length of most popular apps among preschoolers according to parents and caregivers in the United Kingdom (UK) in 2015, by app type*

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Release date

June 2015


United Kingdom

Survey time period

from January 2015 to June 2015

Number of respondents

2,000 respondents

Special properties

UK parents/caregivers of 0 to 5 year-olds.

Method of interview

Online survey

Supplementary notes

* Original survey question was phrased as follows: "C-Q5b - Of all the different types of apps you indicated were THEIR favorite(s), we’d like to know how long on average they’ve been using each type."
The source adds the following information: "Notes: Percentages out of demographic group and app-type, e.g. 9.7% of male children who use learning apps have been doing so for approximately a week. Statistical significance tests omitted due to a large number of cells with expected frequencies less than 5."

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