GB: online audience of whatculture.com by age & gender 2020

This statistic displays the distribution of the online audience of whatculture.com in Great Britain (GB) in 2020, by age group and gender. In 2020, 16 percent of the online audience of whatculture.com were males aged between 25 and 34 years.

Distribution of the online audience of whatculture.com in Great Britain (GB) in 2020, by age group and gender

Characteristic	Male	Female
18-24	13%	3%
25-34	16%	3%
35-44	17%	3%
45-54	11%	1%
55-64	6%	0%
65+	2%	0%

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Release date

February 2020

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Region

United Kingdom (Great Britain)

Survey time period

January 4, 2020 to February 2, 2020

Supplementary notes

The source adds the following information:
"The percentage of this property's total audience that meets the given demographic criteria.

Calculations
We directly collect anonymous web and app usage data through the publishers and networks that use Quantcast Measure and have placed our pixel on their properties. We combine this with reference data from a small set of seed data, allowing our statistical models to accurately infer the demographic segments of a property's audience in aggregate."

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