Communications Platform as a Service market size worldwide 2015-2025

In 2025, the global communications platform as a service (CPaaS) market is projected to reach 21.7 billion U.S. dollars in size. As enterprises increasingly migrate to the cloud and adopt customized engagement applications, this market is expected to grow in the future.

What are solutions provided by communication platforms?

CPaaS are cloud-based platforms delivered over both private and public IP networks. This market encompasses a variety of offerings and solutions for enterprises, with a focus on improving customer communication channels. Examples include video messaging and menu-driven app development tools, among others. CPaaS can help companies to meet their customers’ communication expectations while allowing them to program solutions that fit their specific business needs. In other words, CPaaS allows developers to integrate different communication capabilities into customer relationship management (CRM) solutions with other business applications to enhance both employee and customer experience.

Large companies dominate the market

Overall, CPaaS can serve companies of all sizes with a back-end communication infrastructure that is sold as a service from a vendor. Next to many smaller companies in the market are the more well-known vendors which include Salesforce, SAP, or Microsoft. The CPaaS market is expected to diversify in the future as telecom carriers intensify their activity in this segment.