Italy: purchase volume share of watches 2016, by type

This statistic illustrates the purchase volume share of watches in Italy according to a survey conducted as of January 2017. As of the survey period, nearly 44 percent of the interviewed Italian customers reported having purchased woman watches, whereas about 43 percent of respondents declared to have bought man watches.

Which type of watch have you purchased?

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Source

Release date

March 2017

Region

Italy

Survey time period

January 2017

Number of respondents

22,000 respondents

Method of interview

Questionnaire

Supplementary notes

The original survey question was phrased by the source as follows: "Che tipo di orologio ha acquistato?".

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Statistics on "Swiss watch industry"

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