Women's reasons for switching shower and bath preparation brands in the U.S. 2017

This statistic represents the results of a Statista survey in which respondents were asked what reasons would cause them to switch from their usual shower and bath preparation brand in the U.S. as of May 2017. During the survey, 46 percent of respondents said they would switch their usual brand if they wanted to try something new.

Reasons for women switching shower and bath preparation brands in the United States as of May 2017

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Source

Release date

June 2017

Region

United States

Survey time period

May 17 to 18, 2017

Number of respondents

871 respondents

Age group

18 years and older

Special properties

English speaking female population who buy shower and bath preparation

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "What would make you switch your usual shower and bath preparation brand?"
Multiple answers were possible.

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