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Make-up usage reasons in the U.S. 2017, by age

This statistic represents the results of a Statista survey in which U.S. women were asked what their reasons for using make-up are, broken down by age group. During the May 2017 survey, 83 percent of respondents aged 60 years and older agreed that one of the reasons is to look better.

Women's reasons for using face make-up in the United States as of May 2017, by age group

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Source

Release date

June 2017

Region

United States

Survey time period

May 12 to 17, 2017

Number of respondents

1,129 respondents

Age group

18 years and older

Special properties

English speaking female population who use face make-up at least once a month

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "Why do you usually use face makeup (foundation, concealer, powder, blush etc.)?"
Multiple answers were possible.

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