This statistic represents the results of a Statista survey in which respondents were asked which body care brands they know, at least by name, in the U.S. as of May 2017. Some 87 percent of respondents aged 30 to 59 years said they know Bath & Body Works.
Women's awareness of body care brands in the United States as of May 2017, by age group
This question was phrased by the source as follows: "Which of the following body care brands do you know (at least by name)? "
Multiple answers were possible.
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Statista Survey. (June 1, 2017). Women's awareness of body care brands in the United States as of May 2017, by age group [Graph]. In Statista. Retrieved May 20, 2022, from https://www.statista.com/statistics/725738/consumer-awareness-of-body-care-brands-in-the-us-by-age/
Statista Survey. "Women's awareness of body care brands in the United States as of May 2017, by age group." Chart. June 1, 2017. Statista. Accessed May 20, 2022. https://www.statista.com/statistics/725738/consumer-awareness-of-body-care-brands-in-the-us-by-age/
Statista Survey. (2017). Women's awareness of body care brands in the United States as of May 2017, by age group. Statista. Statista Inc.. Accessed: May 20, 2022. https://www.statista.com/statistics/725738/consumer-awareness-of-body-care-brands-in-the-us-by-age/
Statista Survey. "Women's Awareness of Body Care Brands in The United States as of May 2017, by Age Group." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/725738/consumer-awareness-of-body-care-brands-in-the-us-by-age/
Statista Survey, Women's awareness of body care brands in the United States as of May 2017, by age group Statista, https://www.statista.com/statistics/725738/consumer-awareness-of-body-care-brands-in-the-us-by-age/ (last visited May 20, 2022)