This statistic displays the results of a survey conducted between May and July of 2017 about the local and foreign brand preferences of personal care products among consumers in China. During the measured time period, around 47 percent of the Chinese respondents stated that they preferred local brands of personal care products over foreign brands.
Local and foreign brand preferences of personal care products among consumers across China as of July 2017
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McKinsey. (November 22, 2017). Local and foreign brand preferences of personal care products among consumers across China as of July 2017 [Graph]. In Statista. Retrieved February 25, 2020, from https://www.statista.com/statistics/866279/china-consumer-personal-care-products-brand-preferences/
McKinsey. "Local and foreign brand preferences of personal care products among consumers across China as of July 2017." Chart. November 22, 2017. Statista. Accessed February 25, 2020. https://www.statista.com/statistics/866279/china-consumer-personal-care-products-brand-preferences/
McKinsey. (2017). Local and foreign brand preferences of personal care products among consumers across China as of July 2017. Statista. Statista Inc.. Accessed: February 25, 2020. https://www.statista.com/statistics/866279/china-consumer-personal-care-products-brand-preferences/
McKinsey. "Local and Foreign Brand Preferences of Personal Care Products among Consumers across China as of July 2017." Statista, Statista Inc., 22 Nov 2017, https://www.statista.com/statistics/866279/china-consumer-personal-care-products-brand-preferences/
McKinsey, Local and foreign brand preferences of personal care products among consumers across China as of July 2017 Statista, https://www.statista.com/statistics/866279/china-consumer-personal-care-products-brand-preferences/ (last visited February 25, 2020)
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