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Factors considered by Canadian consumers when purchasing groceries 2018

Published by Emma Bedford, Nov 29, 2018
This statistic displays the leading factors considered by consumers when purchasing food products in Canada as of October 2018. Some 27.3 percent of survey respondents stated that the quality of food products was the most important factor in their purchase decision.

Leading factors considered by consumers when purchasing food products in Canada as of October 2018*

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Source

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Release date

November 2018

Region

Canada

Survey time period

October 2018

Number of respondents

1,053 respondents

Age group

18 years and older

Special properties

respondents must have been living in Canada for at least the last 12 months

Method of interview

Online survey

Supplementary notes

* The question was phrased by the source as follows: "Generally, what is the most important factor you consider when purchasing food products?"

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