According to the 2021 entrepreneurial spirit index published by IPSOS, 29 percent of Generation Z were ranked as having a very high entrepreneurial spirit, compared to 36 percent of Millennials, 33 percent of Generation X and 25 percent of Baby Boomers.
Entrepreneurial spirit index in 2021, by generation
Characteristic
Very High
High
Moderate
Low
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The source adds the following information: "Entrepreneurial Spirit was developed by combining responses to a series of attributes. The attributes were culled from a broader list of about 100 items first produced by an extensive literature review.
An Entrepreneurial Spirit Index was created by combining responses where:
Very High = average rate 6+ on the items
High = average rate 5 on the items
Moderate = average rate 4 on the items
Low = average rate 3- on the items"
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Ipsos. (January 12, 2021). Entrepreneurial spirit index in 2021, by generation [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/948469/entrepreneurial-spirit-index-generation/
Ipsos. "Entrepreneurial spirit index in 2021, by generation." Chart. January 12, 2021. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/948469/entrepreneurial-spirit-index-generation/
Ipsos. (2021). Entrepreneurial spirit index in 2021, by generation. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/948469/entrepreneurial-spirit-index-generation/
Ipsos. "Entrepreneurial Spirit Index in 2021, by Generation." Statista, Statista Inc., 12 Jan 2021, https://www.statista.com/statistics/948469/entrepreneurial-spirit-index-generation/
Ipsos, Entrepreneurial spirit index in 2021, by generation Statista, https://www.statista.com/statistics/948469/entrepreneurial-spirit-index-generation/ (last visited July 27, 2024)
Entrepreneurial spirit index in 2021, by generation [Graph], Ipsos, January 12, 2021. [Online]. Available: https://www.statista.com/statistics/948469/entrepreneurial-spirit-index-generation/