Cosmetics and body care in Russia

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Statista Dossier on cosmetics and body care in Russia

This dossier presents a range of statistics and facts about the cosmetics and body care market in Russia. The dossier gives an overview of the cosmetics market on a whole and also provides insights about consumer behavior and advertising in this market.

Table of contents

  • 1. General overview

    • Cosmetics market value in Russia 2013-2023

    • Year-on-year cosmetics market growth in Russia 2013-2019

    • Top-5 cosmetic retailers market share in Russia 2016-2018

    • Inadequate quality goods share in Russian cosmetic market 2005-2018, by origin

    • Most chosen health & beauty brands in the Russia 2017-2018, by consumer reach points

    • Leading health & beauty brands' household penetration rate in Russia 2017-2018

    • Russia: cosmetics & perfume customer share 2019, by age and store

  • 2. Retail and sales

    • Sales volume of cosmetics market in Russia 2013-2020

    • Sales volume growth of cosmetics market in Russia 2014-2020

    • Leading cosmetic chains in Russia in 2018, by revenue

    • Russia: average spending on cosmetics 2019, by gender and store type

    • Average spending on cosmetics in Russia 2019, by age and store type

    • Cosmetics sales volume share in Russia 2013-2018, by class

    • Russian beauty products sales share 2017-2019, by product

    • Russian beauty products sales volume growth 2019, by channel

    • Russian beauty products sales distribution in 2019, by channel

    • Decorative cosmetics sales growth in Russia 2018-2019, by segment

    • Perfumery's share of retail trade turnover in Russia 1992-2018

  • 3. International trade

    • Import worth of cosmetic and toilet preparations in Russia 2014-2018

    • Export worth of cosmetic and toilet preparations in Russia 2014-2018

    • Import worth of decorative cosmetics in Russia 2014-2018, by type

    • Export worth of decorative cosmetics in Russia 2014-2018, by type

    • Export and import worth of shower cosmetics in Russia 2014-2018

    • Export worth of shower cosmetics in Russia 2014-2018, by product

    • Import worth of shower cosmetics in Russia 2014-2018, by product

  • 4. Advertising

    • Cosmetic advertising budget share in Russia 2018, by category

    • Cosmetics advertising budget share in Russia 2018, by advertiser

    • Cosmetics advertising budget share in Russia 2018, by segment

    • Leading press advertisers in Russian cosmetics market 2018, by SOS

    • Leading online video advertisers in Russian cosmetics market 2018, by SOS

    • Leading advertisers in Russian professional cosmetics market 2018, by SOS

    • Leading advertisers in Russian pharmaceutical cosmetics market 2018, by SOS

    • Leading advertisers in Russian luxury cosmetics market 2018, by SOS

    • Leading advertisers in Russian mass cosmetics market 2018, by SOS

  • 5. Consumer preferences

    • Share of Russian men buying cosmetics and personal care goods in 2018, by product

    • Share of Russian women buying cosmetics and personal care goods in 2018, by product

    • Readiness to try unknown cosmetics brands in Russia 2019, by origin

    • Selection for online cosmetics and perfume shops in Russia 2019

    • Customer attitude toward natural cosmetics in Russia 2019

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