Millennials in the U.S.: Consumer goods and shopping behavior

Beauty and care products bought by U.S. consumers 2017, by age group

Average number of beauty products owned by women in the U.S. 2017, by age

Average monthly spend on beauty products by U.S. consumers 2017, by age group

U.S. consumer attitudes towards organic beauty and care products 2017, by age group

Share of Millennials looking for natural skin care products in the U.S. 2017

Beauty brands Millennial men have considered buying U.S. 2017

Proportion of cosmetics purchases made online by U.S. Millennials 2017

U.S. consumer apparel spend per transaction by generation 2018

U.S. consumer annual apparel spend by generation 2018

Annual spending on apparel of female U.S. shoppers 2016, by generation

Annual spending on apparel of female U.S. Millennial shoppers 2016, by segment

Millennials: share of female U.S. consumers who frequently shop for apparel 2016

U.S. Millennial online fashion spending share 2016, by retailer

U.S. Millennials: digital buyer penetration 2013-2019

U.S. Millennial digital & in-store coupon usage frequency 2017

Likelihood of U.S. Millennial digital buyers repeating purchases with giveaways 2018

Mobile wallet services used by U.S. Millennials 2016

U.S. Millennial interest in purchasing products discovered via social media 2017

U.S. millennial consumers' online furniture shopping comfort level as of 2018