There has been a steady increase in the revenue stream of BT over the years, with the third quarter of 2016 bringing in approximately 6.13 billion British pounds. The monthly average revenue per user has increased alongside the rise in general revenue, standing at approximately 39.4 British pounds in the third quarter of 2016. This is an increase of 6.2 British pounds compared to the first quarter of 2014. When it comes to BT's lines of business, BT Global Services has the highest revenue share, with EE and Openreach trailing closely behind.
The highest market share of fixed broadband is held by BT with a total of 32 percent of all fixed broadband subscribers in the UK in 2015. Since 2007, BT has managed to increase its market share by a total of five percent. In terms of fixed-line call volumes, BT also stands out, leading the way with around 28.4 billion minutes.
As broadband technologies are developing, BT is a key player that must continuously provide the best services to stay on top. When it comes to superfast broadband (SFBB) access, the company is no different. In England BT provides 81 percent of English premises with SFBB availability. In Wales and Scotland BT covers 81 and 74 percent of premises respectively.
In terms of customer satisfaction, BT scored quite highly across the board. BT broadband users have been increasingly satisfied with its customer service. In 2015, a total of 60 percent of customers were pleased with the broadband customer service, while BT landline users were even more satisfied, with a total of 69 percent stating that they were happy with how their questions and concerns were handled. A total of 55 percent of BT landline users also reported that when they called customer service to resolve an issue, it took less than an hour to figure it out. Another 22 percent stated that it took several hours, but it was still resolved within a day.