Netflix Adds 17 Million Subscribers in 2015
Just a few days after Netflix surprised the world with the announcement of its international expansion, the video streaming company had more good news to share. Netflix reported very positive results for the fourth quarter of 2015, beating analysts’ expectations in nearly every respect.
Revenue increased by 23 percent compared to last year’s December quarter, bringing the total for 2015 to $6.78 billion. At $306 million, net income for the year came in short of last year’s total, but analysts had expected the decline to be even bigger, given the company’s ongoing investments in original content and international growth.
Most importantly though, Netflix added more than 17 million subscribers over the past 12 months and now streams content to almost 75 million people around the world. As expected, Netflix’ subscriber base grew much quicker outside the United States than it did within. With 5.6 million added subscribers (1.56 million domestically and 4.04 million internationally) between October and December, the fourth quarter was the best ever for the company in terms of subscriber growth.
Considering that Netflix just became available in 130 additional countries (at least theoretically), it can be expected that international subscriber growth won’t slow down in the near future. Netflix itself projected that it will add another 6 million customers in the first quarter of 2016.
- Netflix: number of subscribers 2015, by regionNetflix: number of subscribers 2015, by region
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- Number of Netflix streaming subscribers in the U.S. 2011-2016Number of Netflix streaming subscribers in the U.S. 2011-2016
- China: mobile phone subscriptions by month August 2016China: mobile phone subscriptions by month August 2016
- China: production of cell phones by month August 2016China: production of cell phones by month August 2016
- Leading kids brands in the U.S. 2016Leading kids brands in the U.S. 2016
- Number of mobile subscriptions worldwide 1993-2016Number of mobile subscriptions worldwide 1993-2016
- Media usage in an online minute 2016Media usage in an online minute 2016
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