Booths brand profile in the UK 2022
When it comes to grocery store customers, brand awareness of Booths is at 32% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Booths in the UK?
In total, 6% of UK grocery store customers say they like Booths. However, in actuality, among the 32% of UK respondents who know Booths, 19% of people like the brand.
What is the usage share of Booths in the UK?
All in all, 6% of grocery store customers in the UK use Booths. That means, of the 32% who know the brand, 19% use them.
How loyal are the customers of Booths?
Around 3% of grocery store customers in the UK say they are likely to use Booths again. Set in relation to the 6% usage share of the brand, this means that 50% of their customers show loyalty to the brand.
What's the buzz around Booths in the UK?
In August 2022, about 4% of UK grocery store customers had heard about Booths in the media, on social media, or in advertising over the past three months. Of the 32% who know the brand, that's 12%, meaning at the time of the survey there's little buzz around Booths in the UK.
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