Sources of inspiration for primary bank in Germany 2019

The displayed data on sources of inspiration for primary bank shows results of the Statista Global Consumer Survey conducted in Germany in 2019. Some 3 percent of respondents answered the question ''How did you find out about the bank that you primarily use?'' with ''newspaper and magazine advertising''.
The Statista Global Consumer Survey offers a global perspective on consumption and media usage, covering the offline und online world of the consumer.

How did you find out about the bank that you primarily use?

Share of respondents
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Source

Number of respondents

2,061 respondents

Age group

18-64 years

Special properties

respondents who have a bank account

Supplementary notes

Multiple answers were possible.

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Statistics on "Brand awareness: Financial services providers in Germany "

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