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Smart Home

in-scope

  • digitally connected and controlled devices within a house that can be remote controlled
  • sensors, actuators and cloud services that support automation in any way
  • control hubs to connect sensors and actuators with remote controls and to each other
  • B2C hardware and software sales as well as subscription fees

out-of-scope

  • smart TVs
  • smart gardening devices
  • B2B/C2C sales of any kind (e.g. to hotels or office buildings)
Market definition

Highlights

worldwide

Currency

$ USD
€ EUR (2016: 1 USD = 0.90554 EUR)
£ GBP (2016: 1 USD = 0.75014 GBP)
  • Revenue in the Smart Home market amounts to US$46,252m in 2018.
  • Revenue is expected to show an annual growth rate (CAGR 2018-2022) of 25.0%, resulting in a market volume of US$112,823m in 2022.
  • Household penetration is at 7.5% in 2018 and is expected to hit 19.5% by 2022.
  • The average revenue per installed Smart Home currently amounts to US$130.59.
  • A global comparison reveals that most revenue is generated in the United States (US$18,877m in 2018).
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Revenue Revenue Growth

in the Smart Home market in million US$ in percent

Reading Support Revenue in the Smart Home market amounts to US$46,252m in 2018. Reading Support The Smart Home market is expected to show a revenue growth of 29.0% in 2019.

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  • Revenue
  • Revenue Growth
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Revenue:

The “Revenue” box shows the forecasted revenue development of the selected market (market segment, region) for each year.


Revenue Growth:

The “Revenue Growth” box shows the year-over-year revenue development of the selected market (market segment, region) in percentage terms.

A definition and detailed explanation of the displayed markets can be found here.×

Smart Homes Penetration Rate

in the Smart Home market in millions in percent

Reading Support In the Control and Connectivity segment, the number of active households is expected to amount to 216.9m by 2022. Reading Support Household penetration in the Smart Home market is at 7.5% in 2018.

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  • Smart Homes
  • Penetration Rate
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Households

The "Smart Homes" box shows the number of existing Smart Homes (single occupant homes and households in multi-unit dwellings) of the selected market (market segment, region) in millions for each year.


Penetration Rate:

The "Penetration Rate" box shows the share of Smart Homes from the total number of private households of the selected market (market segment, region) for each year.

A definition and detailed explanation of the displayed markets can be found here.×

Average Revenue per Smart Home

in the Smart Home market in US$

Reading Support The average revenue per active household in the Control and Connectivity segment amounts to US$130.59 in 2018.

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Average Revenue per Smart Home

The box shows the average annual revenue per Smart Home (single occupant homes and households in multi-unit dwellings) in US dollars of the selected market (market segment, region) for each year.

A definition and detailed explanation of the displayed markets can be found here.×

Users by age Users by income Users by gender

in the Smart Home market in percent in percent in percent

Reading Support In the year 2017 a share of 36.4% of users is 25-34 years old. Reading Support In the year 2017 a share of 43.8% of users is in the high income group. Reading Support In the year 2017 a share of 58.0% of users is male.

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  • Users by age
  • Users by income
  • Users by gender
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Users by age:

The Users by age box shows the age distribution of users of the selected market (market segment, region) in age groups. The data is based on Statista's Global Consumer Survey.

Users by income:

The Users by income box shows the income distribution of users of the selected market (market segment, region) in tertiles. The data is based on Statista's Global Consumer Survey. Values shown are only based on survey respondents who answered the question regarding their income.

Users by gender:

The Users by gender box shows the gender distribution of users of the selected market (market segment, region). The data is based on Statista's Global Consumer Survey.

A definition and detailed explanation of the displayed markets can be found here.×

Global Comparison - Revenue Global Comparison - Household Penetration

in the Smart Home market in million US$ in 2018 in percent in 2018

Reading Support With a market volume of US$18,877m in 2018, most revenue is generated in the United States. Reading Support With a rate of 26.8%, the household penetration in the Smart Home market is highest in Estonia.

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  • Global revenue
  • Global penetration
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Top Countries
United States
China
Japan
Germany
United Kingdom
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Top Countries
United States
Norway
Estonia
Denmark
Sweden
Info

Global Comparison – Revenue:

The “Revenue” tab shows a comparison of revenues for the leading economies in the selected market (market segment, region) and year.


Global Comparison – Household Penetration:

The "Household Penetration" tab shows a comparison of household penetration rates for 50 of the world’s leading digital economies in the selected market (market segment, region) and year.

A definition and detailed explanation of the displayed markets can be found here.×
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Key Market Indicators

The following Key Market Indicators give an overview of the demographic, economic and technological development of the selected region on the basis of general KPIs. The calculation of Statista’s Market Outlook is based on a complex market-driver logic including over 400 region-specific data sets.

2016201720182019202020212022 CAGR
(2016-2022)
Mobile Phones Volume / Capita in units
Average per capita sales of mobile phones in units		 x.xx x.xx x.xx x.xx x.xx x.xx x.xx
Laptops Volume / Capita in units
Average per capita sales of laptops and tablets in units. | Source: Statista Analysis		 x.xx x.xx x.xx x.xx x.xx x.xx x.xx
Desktop-PCs Volume / Capita in units
Average per capita sales of Desktop-PCs in units. | Source: Statista Analysis		 x.xxx x.xxx x.xxx x.xxx x.xxx x.xxx x.xxx
Mobile Phones Revenue / Capita in US$
Average revenue of mobile phones per capita		 xx.x xx.x xx.x xx.x xx.x xxx.x xxx.x
Laptops Revenue / Capita in US$
Average revenue of laptops and tablets per capita. | Source: Statista Analysis		 xx.x xx.x xx.x xx.x xx.x xx.x xx.x
Desktop-PC Revenue / Capita in US$
Average revenue of Desktop-PCs per capita. | Source: Statista Analysis		 x.x x.x x.x x.x x.x x.x x.x
Power Consumption / Capita in kWh
Electric power consumption in kWh per capita. | Source: World Bank, Statista Analysis		 x,xxx x,xxx x,xxx x,xxx x,xxx x,xxx x,xxx
Smartphone Penetration in %
Percentage of individuals from the total population using a smartphone on a monthly basis. | Source: Statista Analysis		 xx.x xx.x xx.x xx.x xx.x xx.x xx.x
Internet Penetration in %
Percentage of individuals from the total population using the internet on a monthly basis. | Source: Statista Analysis		 xx.x xx.x xx.x xx.x xx.x xx.x xx.x
Consumer Spending / Capita in US$
Average consumer spending per capita of private households in the selected region | Source: Statista Analysis, based on UN, World Bank, IMF, Eurostat and national statistical offices		 x,xxx x,xxx x,xxx x,xxx x,xxx x,xxx x,xxx
GDP / Capita in US$
Gross domestic product of the selected region in relation to the total population. | Source: IMF		 xx,xxx xx,xxx xx,xxx xx,xxx xx,xxx xx,xxx xx,xxx
Households in m
Total number of households in the selected region. |Source: Statista Analysis		 x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x
Population in m
Number of individuals (all ages) living in the selected region. | Source: World Bank, Statista Analysis		 x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x
0-15 years in m
Number of individuals (age 0-15) living in the selected region. | Source: World Bank, Statista Analysis		 x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x
16-24 years in m
Number of individuals (age 16-24) living in the selected region. | Source: World Bank, Statista Analysis		 xxx.x xxx.x xxx.x xxx.x xxx.x xxx.x xxx.x
25-34 years in m
Number of individuals (age 25-34) living in the selected region. | Source: World Bank, Statista Analysis		 xxx.x xxx.x xxx.x xxx.x xxx.x xxx.x xxx.x
35-44 years in m
Number of individuals (age 35-44) living in the selected region. | Source: World Bank, Statista Analysis		 xxx.x xxx.x xxx.x xxx.x xxx.x xxx.x xxx.x
45-54 years in m
Number of individuals (age 45-54) living in the selected region. | Source: World Bank, Statista Analysis		 xxx.x xxx.x xxx.x xxx.x xxx.x xxx.x xxx.x
55+ years in m
Number of individuals (age 55 and older) living in the selected region. | Source: World Bank, Statista Analysis		 x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x x,xxx.x
Telecommunication
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Average Connection Speed in kbits/s
Average internet connection speed in Kbits/s. | Source: Akamai, Statista Analysis		 x,xxx xx,xxx xx,xxx xx,xxx xx,xxx xx,xxx xx,xxx
Fixed Broadband Subscription / 100 Capita
Number of fixed broadband subscriptions per 100 inhabitants. | Source: World Bank, Statista Analysis		 xx.x xx.x xx.x xx.x xx.x xx.x xx.x
Source: Statista, June 2018; Selected region only includes countries listed in the Digital Market Outlook
Source: Statista, June 2018, based on IMF, World Bank, UN and Eurostat
Selected region only includes countries listed in the Digital Market Outlook

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