Smart Home

Germany is expected to see significant growth in the Smart Home market.
According to projections, the revenue in this market is set to reach US$8.7bn by 2024.
With an annual growth rate (CAGR 2024-2028) of 9.08%, the market volume is projected to reach US$12.3bn by 2028.
Furthermore, the number of active households in the Smart Home market is expected to reach [users_currentlayer_yearend] by 2028.
In terms of household penetration, in Germany is predicted to have a penetration rate of 44.9% in 2024, which is anticipated to increase to 90.7% by 2028.
This indicates a growing interest and adoption of Smart Home market technology among households in the country.
Currently, the average revenue per installed Smart Home market in Germany is expected to be US$449.10.
This indicates the amount of revenue generated per Smart Home market installation.
When comparing revenue globally, it is noteworthy that United States leads the way with a projected revenue of US$38,800.0m in 2024.
This highlights the dominance of the US market in the Smart Home market industry.
Germany leads the way in the Smart Home market with its strong focus on energy efficiency and advanced automation technologies.

Key regions: United States, United Kingdom, Germany, Europe, Norway

The Smart Home market constitutes the sale of networked devices and related services that enable home automation for private end users (B2C). Considered are devices that are connected directly or indirectly via a so-called gateway to the Internet. Their main purposes are the control, monitoring and regulation of functions in a private household.

The remote control and monitoring of individual devices and, if applicable, their direct communication with one another (Internet of Things), is an essential component of intelligent home automation. Therefore, services which are necessary for the maintenance or control of the household network are also considered, e.g. subscription fees for control apps or external monitoring services.

Devices whose primary function is not the automation or remote control of household equipment, e.g. smartphones and tablets, are not included here. Similarly, devices that relate to household connection and remote control only to a limited extent, such as smart TVs, are not included either.

in-scope

Digitally connected and controlled devices within a house that can be remote controlled
Sensors, actuators and cloud services that support automation in any way
Control hubs to connect sensors and actuators with remote controls and to each other
B2C hardware and software sales as well as subscription fees

out-of-scope

Smart TVs
B2B/C2C sales of any kind (e.g. to hotels or office buildings)

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Smart Home - Germany

in-scope

out-of-scope

Methodology

Overview