Juices - Australia & Oceania

The Juices market in Australia & Oceania is experiencing steady growth due to several factors. Customer preferences for healthier beverage options, the increasing popularity of natural and organic products, and the growing awareness of the health benefits of juices are driving the market's development in this region. Customer preferences in Australia & Oceania are shifting towards healthier beverage options, and juices are seen as a nutritious choice. Consumers are becoming more health-conscious and are actively seeking out products that are low in sugar and high in vitamins and minerals. This has led to an increased demand for juices that are made from fresh fruits and vegetables, without any added sugars or artificial ingredients. Another trend in the market is the growing popularity of natural and organic juices. Consumers are becoming more aware of the potential health risks associated with consuming products that contain artificial additives and preservatives. As a result, there is a growing demand for juices that are made from organic and natural ingredients. This trend is driving the development of new products in the market, as juice manufacturers are introducing organic and natural juice options to cater to this demand. The increasing awareness of the health benefits of juices is also contributing to the growth of the market in Australia & Oceania. Juices are rich in vitamins, minerals, and antioxidants, which are essential for maintaining good health. Consumers are recognizing the potential health benefits of incorporating juices into their diet, such as improved digestion, increased energy levels, and enhanced immune function. This awareness is driving the demand for juices in the region. In addition to customer preferences, there are also local special circumstances that are influencing the development of the Juices market in Australia & Oceania. The region has a diverse agricultural sector, with a wide variety of fruits and vegetables grown locally. This allows juice manufacturers to source high-quality ingredients for their products, which is appealing to consumers who prioritize freshness and quality. Furthermore, the region's climate is conducive to fruit and vegetable cultivation, resulting in a steady supply of raw materials for juice production. This ensures that juice manufacturers can meet the growing demand for their products without relying heavily on imports. Underlying macroeconomic factors, such as population growth and rising disposable incomes, are also contributing to the development of the Juices market in Australia & Oceania. As the population continues to grow, there is an increasing consumer base for juice products. Additionally, rising disposable incomes allow consumers to afford premium juice products, further driving the market's growth. In conclusion, the Juices market in Australia & Oceania is developing due to customer preferences for healthier beverage options, the increasing popularity of natural and organic products, and the growing awareness of the health benefits of juices. Local special circumstances, such as the region's diverse agricultural sector and favorable climate, are also contributing to the market's growth. Underlying macroeconomic factors, such as population growth and rising disposable incomes, are further fueling the development of the market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.