The Other Juices segment contains juices, and mixes of juices, with 100% fruit juice or vegetable juice content that are not already contained in the Orange Juice, Apple Juice, Grapefruit Juice, Grape Juice and Pineapple Juice segments. These juices can be directly pressed or from concentrate. Not included are fruit nectars or other drinks which do not have 100% fruit juice content.
The market for Non-Alcoholic Drinks is structured into retail sales for at home consumption and on-premise or foodservice sales for out-of-home consumption. The at-home market, also called off-trade market, covers all retail sales via super- and hypermarkets, convenience stores or similar sales channels. The out-of-home market, also called on-trade market, away-from-home market or HORECA encompasses all sales to hotels, restaurants, catering, cafés, bars and similar hospitality service establishments. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes. The valuation of the out-of-home segment at retail prices means a significant change of the market definition in comparison to earlier iterations of the Consumer Market Outlook, as out-of-home consumption was valued at wholesale prices before. This means, market totals are not comparable to published data from prior years.
